Global Pet Expo is where the latest and greatest pet products hit the market so that your local pet stores can learn about them and make them available to you. It’s hard to imagine how huge 3300 booths full of products for pets is. Here’s a photo of one of the two massive halls that were full of everything you can imagine — and some things you can’t — for cats, dogs, birds, fish, pocket pets, and other pets, too.
Trends
The good news is that the cats area of the new product showcase was bigger this year than last year. Brands are hearing that cats are popular, especially with Millenials, and they are starting to add products for cats a little faster than before. There is still a lot more new stuff coming out for dogs than cats, but cats are starting to get more attention.
It’s also good news that there’s a shift in the cat food market toward more natural and eco-friendly products. Freeze-dried cat foods are starting to proliferate, and at this rate, it should be a lot easier for families to find food with better ingredients. There are also a lot more pet products overall being made with the environment in mind, using recyclable and biodegradable materials. An example are these catnip toys from Beco. They are made of fabric manufactured from recycled plastic bottles that can be recycled again.
The not-as-good news is that new products for cats seemed to be focused heavily on consumable products. I get that brands want to sell you something and then sell it to you again and again, but my cats can only eat so much cat food or poop in so much litter. I am always excited about new products for cat enrichment, and that isn’t where research and development seems to be focused at the moment.
Interesting Products
This Cat Craft cat tree with a built-in red dot caught my attention, and it would catch a red-dot loving kitty’s attention, too. Some families have a difficult time getting their cat to start using a cat tree, but a red dot winking on and off at various locations on the tree seems like it would help kitty get the idea that it’s a place for claws.
I was excited to see the Dr. Catsby’s bowl in person. It’s surprisingly deeper than it looks in photos, but the gentle, sloping shape keeps a cat’s whiskers from touching the edges of the bowl the way they do in regular bowls.
This piece of shrubbery is actually a cat tree, with platforms hidden inside the leaves that have holes so a kitty can hop up inside a private cat jungle. At first glance, I wondered how stable the tree would be, but it was actually impressively stable. Talk about a useful houseplant!
Our friends at Hauspanther introduced their first pet furniture line. The collection includes wall-mounted pieces (including one with storage!) and one that sits on the floor. Don’t they look like a great way to make extra vertical space in your home for your kitties?
Speaking of vertical space, the inventive folks at Katris are taking their tetris-shaped cardboard scratching blocks vertical, too, with new wall-mounting hardware. What a fun way to create a “stairway to cat heaven” on top of a high shelf or platform.
One of the most interesting sets of cat trees that debuted last year at Global Pet Expo was the modern-looking Vesper cat furniture. They have added more to the line, including a triangular kitten playground, new configurations of hiding caves and perching spots, and a smaller cube that you can connect with other cubes to make a custom configuration.
The colorful Kitty Kasas from the Arni Foundation were at Global Pet Expo for the first time ever. These were created for use in and sales support a central Florida animal shelter, so they have a great story as well as being really eye-catching cat cubbies.
Trixie Pet brought some serious cute to sheltering ferals or other outdoor cats with these multi-story at houses.
Sometimes I get really excited about part of a product that isn’t even its main functionality. The hydrophobic sand in this Kit4Cat home urine test for cats was something really intriguing. What a great way to get a urine sample from your cat! You can see how water is beading on the surface in the photo below. It turns out the sand has been around for quite a while, but I had never heard of it before!
There’s a lot more that I didn’t get pictures of to share with you. When I downloaded the photos from my phone and camera, I discovered that I didn’t really take photos in the booths where I was talking to pet food brands. I suspect that’s because when I got really excited about certain foods, I was so busy learning more that I totally forgot to pull out a camera. Social media fail, I know, but don’t worry, I’ll be sharing a lot more about some of those foods here soon.
Other Sights at Global Pet Expo
I had hoped to take photos of lots of kitties around the show floor, but I only found one! This adoptable rescue kitty was demonstrating how much fur the Furminator grooming tool can remove. You can just see the fluffy tufts of hair on the table by the kitty’s feet that were removed as he started to be groomed.
One of the fun things about attending Global Pet Expo is seeing fellow bloggers from far and wide. The final day of the event, flat Sugar the Golden Retriever, plush Oz the Terrier, Plush Ashton, and Flat Kilo took over the podium in the press room to hold their own press conference.
A press conference like that is sure to lead to world domination and to announce that they will be doing it all again this time next year. Until then, I hope you enjoyed a peek at the show floor!














































